About Me

As Senior Manager of Social Media at GUESS, I lead the global strategy for an audience of nearly 20M followers and have launched 150+ iconic campaigns featuring talent like Hailey Bieber, J Balvin, and Georgina Rodríguez.

My experience spans audience growth, influencer activations, and brand storytelling across all GUESS-owned brands, targeting diverse demographics from Kids to Gen-Z and Heritage customers.

Originally from Fresno, California, and have been based in Los Angeles for nearly a decade. I am dedicated and thrive in fast-paced, dynamic environments, collaborating with like-minded creatives who share a passion for teamwork and exploring unconventional ideas.

Accomplishments

Speaker at Digital Summit, Oct 2023