#DestinationGUESS South Africa
April 2024
My Role: Creative Direction and Social Strategy
Part of the team that started the #DestinationGUESS activations. Developing the template for event production, and social strategy, which was passed on to our international teams to mimic.
#DestinationGUESS Sicily
July 2022
My Role: Creative Direction, Social Strategy, On-Site Content
#DestinationGUESS Mexico City
August 2019
My Role: Creative Direction, Social Strategy, Event Planning, and Influencer Approvals.
#DestinationGUESS Wyoming
September 2018
My Role: Creative Direction, Social Strategy, Event Production, and Influencer Negotiations.
#DestinationGUESS Cape Town
February 2019
My Role: Creative Direction, Social Strategy, Event + Influencer Approvals.
#DestinationGUESS Catalina
July 2018
My Role: Creative Direction, Social Strategy, Event Production, and Influencer Negotiations.